Arbetsbeskrivning

The Brand & Campaigns Team Manager is responsible for a talented team of content creators and digital marketing specialists. Part of the Student Marketing Department in the International Business Unit, the Brand & Campaigns Team’s mission is to ensure our brand is strong among students through providing a streamlined offsite experience that mirrors and brings to life the onsite experience. We intend to be present "where students are present" including but not limited to Social Media Platforms, Student Communities, Events and more. The team promote our brand, site and services to external audiences with the goal of bringing them back or into our network through engaging campaigns, giveaways, competitions, awards and more, and actively create engaging campaigns in high value markets to support traffic, lead and other goals. Being on trend, and relevant is critical to our success, and measured through metrics such as acquisition, followers, engagements, traffic to site etc. They build and support the offsite communities through comment moderation, email communications, ambassador relations and others. Responsibilities include focus on campaigns in the following areas, but are not limited to:

· Full responsibility for strategy and OKR planning and reporting

· Budget planning and accounting and financial impact on business unit

· Responsible for a team of 2 – 4 employees and interns as required including: - Performance Reviews - Peer Review feedback - Salary Reviews

Requirements: - 3+ years experience in brand and marketing related roles

- 1+ year of team leading experience

- marketing experience

- Fluent english communication skills

- Experience working in the higher education industry is desirable